Rockville's Mayor and Council may officially designate a new district within the City at its meeting on Monday, July 19, 2021. Rockville Economic Development, Inc. (REDI) has formally submitted a request that elected officials declare the East Gude Drive corridor as the "Rock East District." If the Mayor and Council approve Monday night, REDI will fund and install pole banners along East Gude Drive for a targeted formal launch of the branding in September. Banners, signage and other branding materials will illustrate the breweries, "trendy shopping" and recreational opportunities found along the industrial-oriented corridor.
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