Trader Joe's opens in Rockville (Photos)

Trader Joe's fans lined up as far as the eye could see Thursday at the grocery chain's newest Rockville location at 225 N. Washington Street at The Square. A temporary power outage delayed the grand opening ceremonies about two-and-half hours, but did not deter the folks who were lined up all the way down Gibbs Street, toward E. Middle Lane. Once electricity was restored by Pepco, Rockville Mayor Monique Ashton presented Morguard Associate Vice-President Joshua Nolan with a proclamation from the Mayor and Council. Morguard North American Residential Real Estate Investment Trust is the new owner of the development, and recently rebranded it from Rockville Town Square. Morguard Corporation is the management firm for the property.

Morguard AVP Joshua Nolan and
Rockville Mayor Monique Ashton

Rockville Town Square had its struggles over the last two decades, but had never had a true grocery store in the anchor space until now. That has given Morguard confidence that the development can start fresh, with the popular grocer to draw the kind of foot traffic that this corner space had been intended to generate from the beginning. The property hadn't seen the kind of enthusiasm and excitement on display Thursday since the early days of its debut in the summer of 2007.

"This opening reflects Morguard's commitment to creating spaces that enrich local communities," Morguard President and Chief Operating Officer Angela Sahi said in a statement. "The Square is a prime example of how thoughtful reinvestment can spark neighborhood revitalization." Morguard's home run swing in landing Trader Joe's has impressed many local commercial real estate observers, as it immediately solves one of the fundamental flaws that had been a drag on the property, and a source of frustration for City officials.

"We're excited to welcome Trader Joe's and continue expanding the experiences offered at The Square," Nolan said Thursday. "Working with the city and Mayor Monique Ashton, we continue to focus on bringing people together and supporting our community."

Photos courtesy Morguard Corporation

Trader Joe's grand opening today in Rockville (Photos)

The new Trader Joe's grocery store at 225 N. Washington Street at The Square in Rockville opens today, June 12, 2025 at 9:00 AM. Trader Joe's is the new anchor retail tenant for the development, which gets another chance at a fresh start with the addition of a real grocery store, and that traffic that can generate for the other businesses. A grand opening ceremony will be held at the store at 10:30 AM, with Rockville Mayor Monique Ashton, and officials from property owner Morguard and the Rockville Chamber of Commerce. Here is a photo preview of what you will see today:

Trader Joe's filling shelves ahead of Rockville opening (Photos)

Merchandise is hitting the shelves and display cases inside the future Trader Joe's grocery store at 255 N. Washington Street at Rockville Town Square. Bags of chips, jars of salsa, and neatly-stacked boxes of Joe's Os cereal are among the items visible through the store windows. Also visible is a series of Rockville-themed art high on the walls. Some are obvious, like a Trader Joe's rebranding of the Regal Rockville cineplex, while we could guess that the vintage cars are a riff on The Great Gatsby, whose author is buried in Rockville. Which reminds one of the historic moment when the idea of naming one of the parking decks at the Square "The F. Scott Fitzgerald Garage" after the greatest American novelist was very briefly under consideration by City of Rockville officials. Wasn't Gatsby's car yellow, though?

Rockville Trader Joe's construction update (Photos)

Permanent signage has been installed on the facade of Trader Joe's, opening soon at 225 N. Washington Street at Rockville Town Square. Inside, cash registers and shopping carts are now in place, the screens of the former already active. Trader Joe's replaces departed grocer Dawson's Market as the retail anchor of the struggling development in Rockville Town Center. No official opening date has been made public as of this writing. 

Fork & Kitchen opening in Rockville

Fork & Kitchen is coming soon to Rockville. The restaurant will be located at 150 Gibbs Street at Rockville Town Square, according to a liquor license notice posted there. That fairly large space was most memorably home to Bar Louie. Fork & Kitchen does not appear to have a website or social media presence yet, but it does have a liquor license hearing scheduled for June 5 at 10:30 AM.

Rockville Trader Joe's construction update (Photos)

Most of the Rockville grocery store excitement at the moment is focused on the June 25 opening of Wegmans on Rockville Pike. But those living closer to "The Square," a.k.a. Rockville Town Square, are eagerly awaiting the opening of Trader Joe's at 225 N. Washington Street. This is one of 21 new Trader Joe's stores opening nationwide this year. Three will be in the Washington, D.C. area, including this one, which will take the place of former grocery tenant Dawson's Market.